Zenless Zone Zero Comes to Life at PAX West 2024: A Preview

Gaming Staff • August 13, 2024

Pc Games Role Playing Game Indie Game Action Game

HoYoverse, a global interactive entertainment brand, will showcase its latest urban fantasy ARPG, Zenless Zone Zero, at PAX West 2024 in Seattle from August 30 to September 2. The 150 square meter booth, inspired by the game's unique Hollows, will feature a stage, merchandise display, cosplayer corner, and a major game demo area with 20 PCs and 4 PS5s for players to experience the new characters and content of Zenless Zone Zero Version 1.1.

Zenless Zone Zero is collaborating with PAX West's official pin trading event, Pin Quest, allowing players to collect and trade exclusive Zenless Zone Zero pins. The booth will also offer various online and offline events, including a combat racing competition, a game quiz contest called 'Bangboo Knows', and merchandise rewards for sharing onsite photos, cosplaying in-game characters, or accomplishing onsite commissions.

PAX West 2024 is expected to attract over 120,000 global attendees, and Zenless Zone Zero aims to engage with players, present the game's stylish essence off the screen, and offer an immersive and fun experience to the gaming community.

Zenless Zone Zero is a newly released urban fantasy ARPG set in New Eridu, the last metropolis that survived the apocalypse caused by the Hollows. Players take on the role of "Proxies", accompanied by unique characters to explore Hollows, combat enemies, complete commissions, and reveal the mysteries behind New Eridu.

HoYoverse is committed to providing immersive virtual world experiences to players around the world, with popular games including Genshin Impact, Honkai: Star Rail, Honkai Impact 3rd, Tears of Themis, and Zenless Zone Zero. The company has offices in Singapore, Montreal, Los Angeles, Tokyo, Seoul, and other regions, and is dedicated to expanding its content production, technology research, and publishing duties.

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