Ubisoft and History Hit Partner to Transform Echoes of History Podcast into an 'Always-On' Show

Gaming Staff • May 16, 2024

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History Hit, a leading podcast and content platform, and Ubisoft, a renowned video game company, have partnered to develop and distribute the Echoes of History podcast into an "always-on" show. This partnership also includes a new podcast video format that will be distributed on YouTube.

Echoes of History, a Ubisoft podcast, will now be part of History Hit's network, which boasts over 8 million monthly listens. This partnership aims to leverage the strengths of both organizations to engage wider audiences with historical stories. Fans of Assassin's Creed, a popular game franchise by Ubisoft, will be able to enjoy more content related to the historical characters, events, and landmarks featured in the game.

The updated format of Echoes of History will be hosted by historian Matthew Lewis and historian and game developer Holly Nielsen. The podcast will cover the history behind the latest Assassin's Creed game, Assassin's Creed Shadows, set in Feudal Japan. Weekly podcast episodes will be summarized into long-form monthly videos and published on History Hit's YouTube channel, which has over 1.15 million subscribers.

This partnership represents a new way for operators in the podcast space to grow and nurture fandom together, rather than viewing it as a competitive space. By working together, History Hit and Ubisoft aim to expand their audiences and bring new history enthusiasts to the Echoes of History universe.

In conclusion, the partnership between History Hit and Ubisoft to develop and distribute the Echoes of History podcast is an innovative move that will bring more historical content to fans of the Assassin's Creed franchise. The new "always-on" show and podcast video format on YouTube will provide history enthusiasts with more opportunities to learn about the historical characters, events, and landmarks featured in the game.

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