Revolutionizing Animation at GDC 2025: JALI and Partners Redefine Content Production

Gaming Staff • March 17, 2025

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JALI Research, a leading provider of automated lip sync and facial animation software, will be showcasing the Anim Revolution at the 2025 Game Developers Conference (GDC) in San Francisco. The Anim Revolution is a collaborative initiative between JALI, Immersive Enterprise Labs, House of Moves, Ozone Story Tech, mGear, Xencelabs, Vicon, and Lenovo. The partnership aims to break away from traditional linear production models and embrace an iterative approach to content creation, reducing costs and increasing efficiency.

The Anim Revolution booth (#S341) will be a hub of activity at GDC, featuring mainstage presentations from partner companies and showcasing original character assets from two projects: Outpost and Fate or Fortune: Whims of Destiny. Visitors will be able to explore partner demo stations around the booth, featuring solutions on Xencelabs display tablets.

Notable presentations at the Anim Revolution booth include:

* Sarah Watling, Co-Founder and CEO of JALI Research, discussing the benefits of the Anim Revolution model and how it allows for the development of working prototypes and proofs-of-concept.
* Representatives from House of Moves and Immersive Enterprise Labs showcasing character animation shorts that highlight each partner's expertise and role in an evolving creative production workflow.
* Demonstrations of how seamlessly integrated animation technologies enhance game production from concept design to final execution.

The Anim Revolution partnership aims to expand market reach and create rich IP ecosystems across multiple media platforms. The initiative represents a significant step forward in the use of technology to improve the efficiency and cost-effectiveness of animation and game development.

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