BIG TROUBLE: Authentic Gaming Marketing by Gamers, for Gamers

Gaming Staff • June 18, 2024

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BIG TROUBLE, a new gaming-focused division of Seattle-based creative agency COLOR, has launched with the mission to create authentic games marketing content that resonates with diverse gaming audiences and subcultures. The team consists of former indie devs, film school miscreants, and AAA veterans, and has established close relationships with marketing teams at Xbox, Pokémon, and SEGA.

Chad Cobain, Executive Director of BIG TROUBLE, emphasizes the importance of genuine affinity for gaming in creating authentic content that connects with fans. The team has experience creating marketing content for AAA titles such as Minecraft, Pokémon Unite, Halo, and Like a Dragon.

BIG TROUBLE's efficient size and high agility enable the team to quickly adjust to client needs and stay ahead of trends, resulting in close collaboration with clients and personalized creative. Clients have praised BIG TROUBLE for their tailored service and thoughtful creative.

The team's work can be seen on their website, and more information about BIG TROUBLE can be found at BIGTROUBLE.com.

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